Showing posts with label OTA. Show all posts
Showing posts with label OTA. Show all posts

Tuesday, September 23, 2008

How I Didn't Get Rich Via my iPhone App

I think we've all seen the stories about some guy in New Zealand making $6K a day for a Choplifter clone, or another fellow making $250K in two months reimagining Tetris. What you don't hear about are the flops. And I have a flop on my hands. My application to monitor over the air digital television signal quality, Signal GH has sold 10 copies. I had had no illusions that it would be a big seller; the target market is small at the intersection of iPhone owners and HDHomerun users; I just assumed there were a few thousand such people and they would all want my app.


Apparently not.


Unlike a lot of apps getting shoveled onto the App Store, Signal is competently coded; performs a useful service, launches quickly, doesn't leak, doesn't crash, and has only a smattering of bugs. Maybe prospective buyers would like to know this, but I have had no reviews so far.


Part of the problem was that Apple mistakenly lists its release date as the day I submitted it to them for testing, instead of the day they actually released it to the public, so I got no time on the front page of the Utilities page. And part is probably too high a price point, maybe $5 is just too much even for niche market apps. Again, I'm flying in the dark here because I've gotten zero feedback.


I also don't know where HDHomerun users hang out. The forums on Silicon Dust seem fairly low volume. Maybe if the HDHomerun were buggier, people would be filling their forums but dang it if the HDHomerun isn't the most reliable gadget on my network. And, I don't want to make commercial announcements on public forums anyway; nobody likes that sort of thing. I'm not a marketing wiz, I am a fairly good Mac coder.


Oh well, I only wasted a couple weeks of spare coding time. I've learned my lessons about targeting larger markets. I learned a thing or two about iPhone development, and hopefully my next post on the subject will be "How I Did Get Rich Via My iPhone App."

Thursday, August 28, 2008

Signal GH - iPhone App for the HDHomerun

[Update: It's finally in the iTunes App Store.]

I submitted my second iPhone application to the App Store this morning. Signal GH is a utility to monitor the signal quality of over the air television for American and Canadian users of the HDHomerun. I'm charging $4.99 for it, which seems a fair price given what a small market I'm targeting: the intersection of iPhone and OTA HDHomerun users. Anybody who's set a retail price knows how hard it is. And I'm sure there will be a lot of people giving me one star and claiming it should be free, or one star and claiming they didn't understand you needed an HDHomerun. Sorry guys, gotta send my son to day care, the requirements are right in the first sentence of the blurb.


The Silicon Dust engineers did a great job with their libHDHomerun API, anybody wanting to put out a C API should check it out for its use of the language, platform ambivalence, and object like characteristics. Of course, they then released it under LGPL, making me wait the last couple weeks for them to modify the license. But they did, and I promptly submitted.


Now just step back and let the pennies roll in.