Thursday, October 23, 2008

News of the Not News: People Like Free iPhone Apps

This is one of those blog posts where the author has two data points and has to write an entire entry about those points. Here is the data: My iPhone app to help HDHomerun users align their antennas, Signal GH, went 5 days without a sale. This despite getting a favorable mention on a well known podcast on Friday. So I temporarily started giving it away to boost exposure and reviews. A day later, I had 205 downloads from the U.S..

So $2.99 equals 0 unit sales per day == $0.00 profit
And $0.00 equals 205 unit sales per day == $0.00 profit

At least I'm breaking even.

I believe a large number of these downloads are pointless, as you have to have an HDHomerun to do anything at all with Signal GH. There are people who troll the back pages of the utilities section of the App Store, downloading everything free. I just hope these people don't write reviews.